Shared Vacation Ownership Resale Report
Published and sponsored by the ARDA International Foundation, 2013.
Conducted by the Research Intelligence Group.
Member $250; Non-member $350.
Table of Contents
II. Executive Summary
Product Type by Sub-Groups
Rating of Timeshare Ownership Experience
Buyer Profiles: Segment Distributions & Locations
Purchase Motivations: Unit Features
Channel Assessment…Which is Better?
Objective Third-Party Endorsement
Most Important Benefits
Influencers in Selection
Contract Price and Fees
Expected Transaction Amount of Intended Purchase
Buyer Resale Experience Satisfaction
Channel Assessment…Which is Better
Impact of Endorsement
Number of Organizations Considered & Influencers in Selection
Transaction and Fees of Most Recent Sale
Expected Sales Amount
Right Sizing Profile
Information Received from Reseller
Benefits with Greatest Impact on Resale Organization Selection
Seller Resale Experience Satisfaction
VI. Vacation Habits
State of the Economy and Impact on Vacation Habits
Altering Vacation Plans Due to Current State of Economy
APPENDIX Survey Form