2014 Shows Steady Growth for Our Industry
By Darla Zanini,
Executive VP, ARDA International Foundation (AIF)
July 15, 2015
We are happy to share the latest research from
our State of the Vacation Timeshare Industry: United States Study 2015. It shows that the timeshare industry
enjoyed steady growth in 2014. Here are
a few of the highlights.
When comparing 2014 to 2013:
- Sales volume increased more than four percent,
to $7.9 billion;
- 1,555
timeshare resorts in the United States, representing
about 198,490 units;
- Average
resort size was 128 units;
- The average
sales price was $20,020; and
- Occupancy increased
two percent, up to 78 percent (compared to a 641 percent hotel
occupancy rate).
There were some other interesting tidbits as well:
- Beach resorts are the most common type of resort;
- Theme park resorts have the highest occupancy;
- Florida has the most resorts—23% of the national total;
- Nevada has the largest average resort size—182 units on average; and
- Hawaii has the highest occupancy rate for a region, at 85.3%.
For more
details, check out our infographic
and for a full copy of the State of the Industry Study, please contact me
at dzanini@arda.org.
[1] STR Monthly Hotel Review:
December 2013, Smith Travel Research.